Bergdorf's On The Plaza; The Story of Bergdorf Goodman and a Half Century of American Fashion

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Published 1956

First Edition

Bergdorf Goodman's greatly expanded its stature as one of Fifth Avenue's most elegant and lucrative fashion stores in the 1950's and 1960's.

244 pages. 34 photos, including Richard Avedon and Jerome Zerbe.

Dust jacket is covered with mylar jacket protector